At WEF 2025, DP World sought to shift perceptions of global trade from static locations to dynamic flows. Their challenge: making the invisible visible. Enter The Globe Explorer, an immersive brand experience that brought DP World's vast supply chain ecosystem to life using Apple’s Vision Pro.GPJ transformed complex logistics data into an intuitive, multi-user spatial computing experience, pushing the boundaries of enterprise storytelling.

Visitors explored global trade routes, interacted with real-time supply chain flows, and deep-dived into industry-specific solutions—all within a responsive, dynamic environment.